Introducing ...Trasé Cycling

As rugged as the Norwegian region of Jotunheimen - there is a new and equally rugged line of cycling apparel called ... Trasé - Norwegian for route. Created by Kristoffer Rødseth, Trasé is an 'alternative cycling clothing brand for passionate riders that want to wear something different.'

The brand hasn't hit the Canadian shores, let alone here in Vancouver... as of yet.

Enjoy this excellent and stunning video.