That's the Badger grinning for a photo shoot to introduce his new Couvre-Chaussures, Shoe Covers back in 1981. It's not the only other product he pushed. Songwriter, Gerard Courtois introduced an album, Blaireau Reggae. In 1985 as Look adviser, he introduced Look pedals at the Giro. And changed cycling pedals forever. Now, I wonder if he sold very many of those shoe covers?
The Artful Badger...
Blaireau Reggae album.
Comments
http://www.youtube.com/results?search_query=c%27est+blaireau&aq=f
Good one! You know ones a star as soon as the record comes out!
James,
Very cool logo too!